Package Design: The Forces of Visual Selling
New York: Arts Inc., 1953. Oblong 4to. Original cloth; dust jacket. A fine and tight copy in an about very good plus price clipped dust jacket with some small chips from the base of the front panel at the spine, chips to the spine ends and some small edge tears and some scratches as well. Still, a very bright and pleasing copy of an uncommon book in any jacket. Item #404327
First edition. Another tour de force on the importance of design elements in the marketing of products.
Price: $500.00
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